5430 Alliance and Kortz Jewelers Announce Partnership to Support CU Student-Athletes
Kortz will re-release their iconic “Golden Buffalo” necklace celebrating the 1990 Buffs Football champs, with a portion of the proceeds supporting NIL opportunities for the Buffs.
Denver, CO – [September 19, 2024] – 5430 Alliance and Kortz Jewelers are proud to announce an exciting new partnership to help generate critical NIL (Name, Image, and Likeness) opportunities for Buff student-athletes at the University of Colorado (CU). Central to the partnership is the re-release of Kortz Jewelers' iconic "Golden Buffalo" necklace, first introduced in 1990 to celebrate CU Football’s National Championship victory. This strategic collaboration aims to provide CU football student-athletes another opportunity to celebrate the Original Buffaloes (as coined by Coach Prime) and the 1990 CU Football National Championship.
As the Buffs charge ahead this season, 5430 Alliance and Kortz Jewelers are excited to bring this cherished symbol back to the market in support of current and future Buffs football student-athletes. Each purchase of the Golden Buffalo necklace will directly contribute to 5430 Alliance’s mission of creating a robust NIL program for CU student-athletes, ensuring they receive the recognition and support they deserve. This will play a pivotal role in keeping CU competitive and helping to build a strong foundation for future success in collegiate athletics.
“We’re thrilled to be teaming up with 5430 Alliance to give back to our local athletes and ensure they have the resources they need to succeed,” said Bob Kortz, CEO of Kortz Jewelers. “The Golden Buffalo necklace is a piece of CU’s rich sports history, and we’re proud to see it contribute to the bright future of CU Athletics.”
5430 Alliance is equally enthusiastic about the partnership. “NIL opportunities like this partnership with Kortz Jewelers are exactly what we need to attract and retain top-tier talent at CU,” said Natalie Sharp, Executive Director of 5430 Alliance. “We’re honored to have Kortz Jewelers’ support, and we look forward to seeing Buffs fans sport this unique and valuable necklace as well as the positive impact this will have on our athletes.”
Kortz Jewelers and 5430 Alliance invite fans and alumni alike to show their support for CU Athletics by purchasing a Golden or Silver Buffalo necklace and contributing to the bright future of our student-athletes. This product is available now at https://5430alliance.com/collections/merch.
The Golden Buffalo Necklace can be purchased at https://5430alliance.com/products/gold-buffalo-kortz-necklace, and the Silver Buffalo Necklace can be purchased at https://5430alliance.com/products/silver-buffalo-kortz-necklace.
For more information on the collective, visit 5430 Alliance’s website at 5430alliance.com or follow the collective on Instagram, Facebook, LinkedIn or X at @5430Alliance.
About Kortz Jewelers
Kortz Jewelers has been a staple of the Denver community since 1892. Known for its high-quality craftsmanship and timeless designs, Kortz continues to create meaningful jewelry that connects customers with their most cherished moments.
About 5430 Alliance
5430 Alliance is the premiere Name, Image, and Likeness (NIL) collective supporting 350-plus student-athletes at the University of Colorado. Supporters, fans, and alumni who support 5430 Alliance are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. 5430 Alliance is powered by parent company Blueprint Sports. For more information about NIL partnerships with Buffs student-athletes, visit http://5430alliance.com/ or follow @5430Alliance on Instagram, X, Facebook, and Linkedin, or email info@5430alliance.com
