Klutch Athletics by New Balance Welcomes High School Star Caleb Wilson to Its Basketball Roster
Wilson joins growing roster of fast-emerging sportswear brand founded by Rich Paul
Los Angeles, CA and Boston, MA – July 15, 2024 – Klutch Athletics by New Balance, the fast-emerging sportswear brand founded by Rich Paul, announced today the addition of standout student-athlete Caleb Wilson to its growing basketball roster.
“Everything we do comes back to the idea of being Klutch, and Caleb perfectly embodies that spirit,” Paul said. “He is a high performer on the court, but also cares about his community and coming together for positive change. We’re pleased to add him to our growing roster and excited to watch him develop this year.”
Wilson is a 6-10 forward from Atlanta, Ga., who averaged 20.8 points and 14.6 rebounds per game last year at Holy Innocents Episcopal School and enters next season as one of the top college prospects in the country.
“It’s clear to me that Klutch Athletics puts the athlete first, and I was very naturally drawn to that,” Wilson said. “I’m thrilled to be joining the team and looking forward to working together to make a positive difference on the court and in the community.”
Wilson joins a growing Klutch Athletics roster that includes NFL standouts Will Anderson Jr. (Houston Texans) and Chase Young (New Orleans Saints) and women’s high school basketball star Aaliyah Crump (Minnetonka High School).
The second season of Klutch Athletics apparel is available now for purchase at newbalance.com and at select retail locations with flow product and energy drops throughout the year. Suggested retail prices range from $40 for t-shirts to $75 for hoodies to $130 for knit track jackets and pants.
Caleb Wilson
About Klutch Athletics
Klutch Athletics is an athlete-first sportswear brand founded by Rich Paul and co-authored by New Balance. Our products and brand are built to serve every stage of the athlete's journey through a higher standard of performance, innovation and style in everything we create, both on and off the field of play. The brand sits firmly at the intersection of sport, culture and community.
About New Balance
New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 9,000 associates around the globe, and in 2023 reported worldwide sales of $6.5 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance’s U.S. sales. To learn more about New Balance, please visit www.newbalance.com; for the latest press information visit http://newbalance.newsmarket.com.
