FanJolt Partners with Middle Tennessee State to Provide Student Athletes a Platform to Monetize Their Name, Image and Likeness (NIL)
New York, NY (JULY 14, 2022) – FanJolt and Middle Tennessee State University have announced a new partnership providing a platform student athletes can use to monetize their NIL. The partnership provides a white-labeled version of FanJolt branded specifically with Middle Tennessee colors and logos, available exclusively for MT athletes. This version will be available for back-to-school in August.
FanJolt, a new experiential platform that launched in 2022, creates memorable interactions between fans and a curated list of premier talent to support their favorite causes. This new partnership will create opportunities on the platform and through the FanJolt app for MT athletes to connect directly with fans through live broadcasts, personalized messages, recorded videos and more for a fee to earn revenue from their NIL. The white-labeled version for colleges and universities will also have several new features that will be announced soon.
“We’re excited to be partnering with Middle Tennessee State to support their desire to provide the resources necessary for their student athletes to monetize their NIL,” says Trevor Short, founder and CEO of FanJolt.
“All of us at Middle Tennessee State University are so fired up about this new partnership with FanJolt.” says Lee De Leon. “We are excited to be on the forefront of this new technology that FanJolt has developed to empower our student athletes with the ability to both earn revenue through promoting their NIL and to engage with our fans on social media.”
Portions of the proceeds for Fanjolt events go to the charity of each athlete’s choice.
Organizations supported by FanJolt include Rafa Nadal Foundation, Aaron Judge’s #AllRise Foundation, Patrick Mahomes’ 15 and the Mahomies Foundation, Tua Tagovailoa’s Tua Foundation and Jewel’s Inspiring Children Foundation, with more to be identified by participating talent.
Trevor Short is available for interviews to comment on the new partnership and to talk about how FanJolt is making a difference for student athletes and their fans. Contact Vicky Lynch at fanjolt@guidemybrand.com with any questions or to schedule an interview.
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ABOUT FANJOLT
FanJolt is the ultimate destination for live access and to create memorable moments between fans and their favorite celebrities in sports, music, entertainment, and pop culture while supporting important causes. The new FanJolt app creates the most direct encounters with celebrities at every price point, including live broadcasts, social media follows, and recorded videos, with one-on-one video chat requests coming soon. Deriving its name from one of its unique features, FanJolt offers broadcast participants the special opportunity to be “Jolted” on screen for a one-on-one conversation with their favorite celebrity. FanJolt also allows talent and fans to engage to serve the greater good, with a portion of the proceeds from identified experiences going to philanthropic causes through the FanJolt Foundation, a fiscally sponsored project of the Player Philanthropy Fund, a 501(c)(3) tax-exempt organization.
ABOUT MIDDLE TENNESSEE STATE UNIVERSITY
Middle Tennessee State University was established in 1911 and is located in Murfreesboro, TN. The Athletic Program promotes excellence in athletics and provides academic and athletic opportunities for every student-athlete, the university, and the community. Building on tradition, the program advances the university's regional and national stature and creates opportunities for innovative partnerships throughout the region. Middle Tennessee State University continually works to maximize human, financial and physical resources to create and heighten the quality of its sports programs.
