The Owl Collective Partners with Medici Athletic to Provide NIL Platform for Florida Atlantic University (FAU) Community
Medici Athletic provides NIL software solutions to empower college athletes and their community of supporters.
Boca Raton, FL – November 3, 2023 – The Owl Collective at FAU announced its official partnership with Medici Athletic as the first NIL Collective in their portfolio. Medici Athletic is on a mission to develop innovative technology that truly engages fans, instills trust in the community, and most importantly, is powered by a sustainable model. The Owl Collective has a newly refreshed website and membership options that will be expanded over time. Through this partnership, Medici Athletic will provide operational software and usher in a slew of new features to involve more athletes and supporters, enabling NIL as an experience rather than a transaction.
“Bryan and I connected at the beginning of the summer and really hit it off with some of the problems we saw in how NIL was being approached by a lot of other schools and companies,” said Travis McKay, CEO of Medici Athletic. “This partnership will usher in a better way to go about NIL and hopefully serve as a model for others to follow. The broader fan demographic still hasn’t found their place in the NIL conversation and is often treated as an afterthought when in reality, it’s their attention, views, clicks, and ticket sales determining the value of an athletic program or conference. There needs to be an ecosystem where everyone benefits and that is the only way to ensure success in the long-term and we are determined to accomplish just that.”
“The Owl Collective was set up to help better connect FAU athletes with businesses and non-profits to engage in NIL,” said Bryan, Founder of The Owl Collective. “We pride ourselves on working with all FAU sports teams and athletes. We want to offer a subscription that is fun and interactive for fans and fulfilling for the athletes we work with.” Learn more or sign up at www.theowlcollective.com.
About Medici Athletic
Medici Athletic was founded in 2022 to create an ecosystem of athletes, fans, and businesses as the foundation of a sustainable model for NIL success. We provide operational software for Collectives, and build solutions to empower college athletes and their community of supporters. Learn more at www.mediciathletic.com.
