FanJolt Partners with Cavalier Futures to Provide University of Virginia Athletes a Platform to Monetize Their Name, Image and Likeness (NIL)
New York, NY (June 2, 2022) – FanJolt and Cavalier Futures, a not-for-profit organization providing an inclusive marketplace for University of Virginia athletes to capitalize on their Name, Image, and Likeness (NIL), have partnered on the app’s first-ever vertical dedicated to student athletes. Brennan Armstrong and Keytaon Thompson will be doing a broadcast on FanJolt’s platform on June 23 at 6 p.m. EST from Charlottesville to give fans a taste of what is to come.
FanJolt, a new experiential platform that launched in 2022, creates memorable interactions between fans and a curated list of premier talent to support their favorite causes. This new partnership will create opportunities on the platform and through the FanJolt app for UVA athletes to connect directly with fans through live broadcasts, personalized messages, recorded videos and more for a fee to earn revenue from their NIL.
“We are excited to partner with Cavalier Futures, elevating UVA’s elite athletes onto a global platform through interactive, live experiences,” says Trevor Short, founder and CEO of FanJolt. “We look forward to creating in-app collaborations with our professional athletes and the student athletes as well as providing exciting opportunities for them to grow their fan base and to support causes and organizations they care about.”
“Now that student athletes have the ability to create revenue utilizing their name, image and likeness as a college student athlete, partnerships like the one between FanJolt and Cavalier Futures will not only assist our student athletes in building their brands, but also allow them to connect with fans, alumni and donors across the globe,” comments Lo Davis, executive director of Cavalier Futures.
Philanthropy is also an important part of FanJolt, which aligns with the Cavalier Futures mission to help promote student athletes' focus on community and social activism throughout the Charlottesville area. Portions of the proceeds for the upcoming June 23 event will go to The Humane Society of Richland County in Ohio.
Organizations supported by FanJolt include Rafa Nadal Foundation, Aaron Judge’s #AllRise Foundation, Patrick Mahomes’ 15 and the Mahomies Foundation, Tua Tagovailoa’s Tua Foundation and Jewel’s Inspiring Children Foundation, with more to be identified by participating talent.
Trevor Short is available for interviews to comment on the new partnership and to talk about how FanJolt is making a difference for student athletes and their fans. Contact Vicky Lynch at fanjolt@guidemybrand.com with any questions or to schedule an interview.
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ABOUT FANJOLT
FanJolt is the ultimate destination for live access and to create memorable moments between fans and their favorite celebrities in sports, music, entertainment, and pop culture while supporting important causes. The new FanJolt app creates the most direct encounters with celebrities at every price point, including live broadcasts, social media follows, and recorded videos, with one-on-one video chat requests coming soon. Deriving its name from one of its unique features, FanJolt offers broadcast participants the special opportunity to be “Jolted” on screen for a one-on-one conversation with their favorite celebrity. FanJolt also allows talent and fans to engage to serve the greater good, with a portion of the proceeds from identified experiences going to philanthropic causes through the FanJolt Foundation, a fiscally sponsored project of the Player Philanthropy Fund, a 501(c)(3) tax-exempt organization.
ABOUT CAVALIER FUTURES
Cavalier Futures is a not-for-profit organization helping University of Virginia student-athletes capitalize on their Name, Image, and Likeness (NIL) and offer a university, state, federal, and NCAA-compliant marketplace for sponsors to engage. The collective provides long-term support of community activism, marketplace education, career development, and professional networking. See how UVA is manifesting the NIL future at cavalierfutures.com.
