FanJolt Partners with Garnet Trust to Provide University of South Carolina Athletes a Platform to Monetize Their Name, Image and Likeness (NIL)
New York, NY (JUNE 9, 2022) – FanJolt and Garnet Trust, an organization that creates experiences between the fan base and USC student-athletes have partnered to provide USC athletes with a platform to monetize their Name, Likeness and Image (NIL). Spencer Rattler, Josh Vann and Jahiem Bell are the first USC athletes to sign with FanJolt.
FanJolt, a new experiential platform that launched in 2022, creates memorable interactions between fans and a curated list of premier talent to support their favorite causes. This new partnership will create opportunities on the platform and through the FanJolt app for USC athletes to connect directly with fans through live broadcasts, personalized messages, recorded videos and more for a fee to earn revenue from their NIL.
“We are excited to partner with Garnet Trust to help them reach their goal of connecting fans with USC athletes like never before,” says Trevor Short, founder and CEO of FanJolt. “We look forward to creating in-app collaborations to help USC athletes including Spencer Rattler, Josh Vann and Jahiem Bell create content and experiences that fans can enjoy.”
“FanJolt is a really cool digital platform that is going to help us on our mission to connect USC fans with their favorite athletes. For example, just to name a few features, you’ll be able to have your favorite athletes follow you on social media or order customized and personalized videos from them. There are a lot of other really neat experiences that will be available in this new ecosystem that FanJolt is creating for Garnet Trust,” comments Chris Clark, Director of Operations at Garnet Trust.
Philanthropy is also an important part of FanJolt. Portions of the proceeds for Fanjolt events go to the charity of each athlete’s choice.
Organizations supported by FanJolt include Rafa Nadal Foundation, Aaron Judge’s #AllRise Foundation, Patrick Mahomes’ 15 and the Mahomies Foundation, Tua Tagovailoa’s Tua Foundation and Jewel’s Inspiring Children Foundation, with more to be identified by participating talent.
Trevor Short is available for interviews to comment on the new partnership and to talk about how FanJolt is making a difference for student athletes and their fans. Contact Vicky Lynch at fanjolt@guidemybrand.com with any questions or to schedule an interview.
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ABOUT FANJOLT
FanJolt is the ultimate destination for live access and to create memorable moments between fans and their favorite celebrities in sports, music, entertainment, and pop culture while supporting important causes. The new FanJolt app creates the most direct encounters with celebrities at every price point, including live broadcasts, social media follows, and recorded videos, with one-on-one video chat requests coming soon. Deriving its name from one of its unique features, FanJolt offers broadcast participants the special opportunity to be “Jolted” on screen for a one-on-one conversation with their favorite celebrity. FanJolt also allows talent and fans to engage to serve the greater good, with a portion of the proceeds from identified experiences going to philanthropic causes through the FanJolt Foundation, a fiscally sponsored project of the Player Philanthropy Fund, a 501(c)(3) tax-exempt organization.
ABOUT GARNET TRUST:
Garnet Trust was launched in November 2021 with one mission in mind: to connect South Carolina fans with their favorite athletes like never before. Through Garnet Trust's usage of legal and compliant name, image, and likeness deals, fans gain access to unique experiences while athletes in Columbia are able to capitalize on the NIL era in ways that actually build their brands. Garnet Trust also bridges the gap between brands and Carolina athletes, using industry media knowledge to unlock highly-engaged audiences for the businesses while allowing athletes to make the most of NIL opportunities. Learn more at GarnetTrust.com.
