NIL Marketplace Announces Content Service Partnership with The Workshop
The WorkShop Content Studios and MOGL partner to offer premium video content for brands and athletes in the Name, Image & Likeness era.
PHILADELPHIA, PENNSYLVANIA (FEBRUARY 2022) – NIL marketplace MOGL, led by former Notre Dame quarterback Brandon Wimbush and Ayden Syal, partners with The WorkShop Content Studios to offer premium video content for brands and athletes in the Name, Image & Likeness era.
Created for athletes by athletes, MOGL is the world’s first platform connecting college athletes with businesses and brands and has hit the ground running.
Name, Image & Likeness are three words that have taken over the world of college sports as athletes are now able to monetize their own brands. Led by Notre Dame graduates Ayden Syal and Brandon Wimbush, MOGL’s technology allows athletes to quickly & securely connect to business opportunities that mutually benefit both parties while giving back to local communities in the process. MOGL has executed deals with athletes at universities such as Clemson, Florida, Ohio State and UCLA to name a few.
MOGL has chosen to partner with The WorkShop Content Studios to continue their commitment to providing businesses with the highest quality services possible to help them grow. The partnership will offer premium short-form storytelling to their clients that include short films/documentaries, digital series, social media vignettes and branded commercials.
“The MOGL team is thrilled for the opportunity to partner with a global franchise that excels in creative branding and recognizes our platform’s differentiated and market-leading approach to NIL monetization”, said MOGL Co-Founder and Chief Executive Officer Ayden Syal. “The WorkShop Content Studios’ extensive experience in digital content and passion for helping athletes and businesses will add tremendous value to the MOGL platform.”
The WorkShop, who won Realscreen’s ‘Best Sports Documentary of the Year’ in 2020 for their Netflix Original series Basketball or Nothing, will collaborate directly with MOGL and their brands/athletes to create compelling original content to enhance their marketing and social goals.
“The WorkShop is excited to enter the NIL space with a great team in MOGL. They are doing things for the right reasons, and we look forward to bringing these athletes’ stories to life in partnership with some pretty incredible brands that MOGL works with,” said The WorkShop’s Head of Branded Content Patrick Donnelly.
MOGL is starting 2022 off strong, being named a finalist at the 2022 SXSW® Pitch series as one of the most cutting-edge technologies in Social & Culture. MOGL and The WorkShop frequently work with high-profile athletes, with stars such as Michael Phelps and Rickie Fowler at The WorkShop, and thousands of collegiate athletes with MOGL.
Visit theworkshop.tv/mogl to learn more.
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MOGL is a compliant NIL marketplace that connects businesses and brands to athletes for marketing opportunities in a safe, secure, and compliant way. The MOGL platform is free to join and democratizes access to collegiate athletes for businesses and brands looking to build awareness for their products and services. MOGL provides financial literacy and brand advisory resources to empower athletes in the NIL era. MOGL supports local youth athletics to foster accessibility for all.
The WorkShop is an award-winning production company that produces compelling documentaries and unscripted original content. They bring stories that matter to life and are a turnkey production partner for the biggest names in the industry. Their acclaimed Netflix docuseries Basketball or Nothing was Emmy nominated and won Realscreen’s Best Sports Documentary in 2020.
