Introducing the Crimson Collective Kids Club: A Membership Add-on Offering Exclusive Benefits to Utah Kids 12 and Under

Crimson Collective

At $10 per month, Crimson Collective members can add the Kids Club option to take advantage of discounts for Utah events and select restaurants.

SALT LAKE CITY, Utah (June 24, 2024) – Crimson Collective, the premier Name, Image, and Likeness (NIL) collective for University of Utah student-athletes, today announced the launch of the Crimson Collective Kids Club. Designed to engage the youngest members of the collective’s community, this initiative aims to provide exciting opportunities for Utes fans and families. The optional membership add-on will give member families access to event and restaurant discounts, as well as exciting meet-and-greet opportunities with Utah student-athletes.

"We are thrilled to introduce the Crimson Collective Kids Club, an exciting new venture dedicated to the youngest University of Utah fans," said Mel Orlandi, Director of Events and Communications at Crimson Collective. "At the Crimson Collective, we believe in the power of community and the importance of providing enriching experiences for all ages. With the Kids Club, we aim to create lasting memories for the most important members of our community: our kids."

The Crimson Collective Kids Club is an innovative addition to the collective’s offerings, providing children with access to a plethora of exclusive benefits and discounts to local events and restaurants. From family-friendly outings to Utah student-athlete meet-and-greet opportunities, members of the Kids Club will enjoy a range of experiences tailored for our youngest Utes fans.

To kick off the program, Kids Club members will receive a one-day kids pass ($25 value) to the Ultimate Sports Bash, one of the most anticipated sports events of the summer where fans have the chance to connect with their favorite Utah sports heroes. Additionally, Kids Club members will get early entry to the University of Utah Fan Fest in August, with an opportunity to catch a football from Cam Rising and get an autograph from the Utah quarterback. More events, restaurant discounts, and other benefits will be announced year-round.

Membership to the Crimson Collective Kids Club is available as an add-on to the collective’s existing membership starting today, for children 12 and under. There is no limit on the number of Kids Club add-ons a member can purchase.

Additionally, the Crimson Collective also rolled out kids’ merchandise on the collective’s storefront. Families interested in joining or learning more about the Kids Club and the Crimson Collective's other membership options can visit https://utahcrimsoncollective.com/pages/kids-club or contact info@utahcrimsoncollective.com for additional details.

For more information about Crimson Collective, visit utahcrimsoncollective.com and follow the collective on Facebook, Instagram and X.

About Crimson Collective
Crimson Collective is the Name, Image, and Likeness (NIL) collective supporting all student-athletes at the University of Utah. Supporters, fans, and alumni who support Crimson Collective are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. Crimson Collective is powered by Blueprint Sports. For more information about NIL partnerships with Ute student-athletes, visit utahcrimsoncollective.com or follow on Facebook, Instagram and X.

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Media Contacts:
Mel Orlandi

Mel@utahcrimsoncollective.com


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