Joshua Thomas Hired as TIGMA General Manager
(June 24, 2024) - Former Appalachian State football standout and NFL veteran safety Josh Thomas has been hired by Student Athlete NIL (SANIL) and endorsed by the Today I Give My All (TIGMA) Collective Board Leadership as its first General Manager, the Collective supporting the NIL Program for Appalachian State University student-athletes.
Thomas will oversee day-to-day business operations, including business development, fan and alumni engagement, community education initiatives, and student-athlete support. Thomas’ vast experience and knowledge as a former App State student-athlete will be valuable as he leads ongoing TIGMA Collective growth, and his tremendous Mountaineer playing career establishes him as a recognizable spokesperson to alumni and fans.
Twice voted an App State captain during his career, Thomas played in 56 total games with 30 starts in contributing to a collective 54-12 record, four Sun Belt Conference championships, and five bowl titles. Thomas also twice earned All-Sun Belt Conference recognition from the league.
Following his Mountaineer career, Thomas signed with the NFL’s Buffalo Bills as an undrafted free agent and spent two seasons in Orchard Park, joining the Arizona Cardinals for the 2022 season, and completing his NFL career with the Carolina Panthers. Most recently, Thomas competed for the Canadian Football League’s Calgary Stampeders before a knee injury led to his professional football retirement.
“I’m excited for the opportunity to grow TIGMA and for the chance to work with the student-athletes to make an impact in the community. Boone is a special place and I’m excited to get to work there again,” said Thomas, who will start as General Manager on June 24.
Chris Brown, Chief Executive Officer of SANIL said “Adding a two-time App State football captain to lead TIGMA’s growth is the fuel needed to support Appalachian State University’s winning traditions. Josh embodies the true values of App State and will be a catalyst in connecting the fans, community, and corporate supporters in the continued growth of App State Athletics.”
About TIGMA Collective
TIGMA was founded by a passionate group of App State alumni and is operated by Student Athlete NIL (SANIL). TIGMA supports the entire NIL ecosystem of Appalachian State Athletics by providing engagement opportunities for fans and businesses that fuel its student-athlete engagement and retention efforts.
About SANIL
Student Athlete NIL (SANIL) is the leading marketing, media, and technology agency of record, supporting the needs of student-athletes, brands and the ever-evolving era of Name, Image, and Likeness. SANIL operates the collectives of more than 45 universities while marketing and monetizing the rights of thousands of student-athletes through fan experiences, brand partnerships and premium media content.
